Plays via YouTube's privacy-enhanced embed

Do you know this guy? | Internet Explorer

Name: Do you know this guy? | Internet Explorer
Description: A two-minute Microsoft ad for Internet Explorer 10 in which a karaoke-style song addresses people who hate the browser. It is part of the "browser you loved to hate" campaign.

internetexplorer

Comedy

YouTube

3 HN users recommended this comedy video2 months2012–2013 score 2

Years with an HN recommendation, 2007–2026

Cited in threads about IE's reputation as an example of Microsoft's self-aware, funny advertising.

A two-minute Microsoft ad for Internet Explorer 10 in which a karaoke-style song addresses people who hate the browser. It is part of the "browser you loved to hate" campaign.

“Interesting and funny video, regardless of if you think anything changed.” (HN, 2013)

3 recommendations · 3 citations · Comedy · partly dated

Tech company stories & documentaries Arts & entertainment (other) Comedy Computing History & Culture

6 Hacker News comments

From the HN archive; up to 20 kept per video, favoring different commenters. Recommendations first.

@sharkweek Dec 2012 Recommends

on HN thread Microsoft's DroidRage Twitter campaign goes painfully wrong

I thought this was "hip" or whatever you want to call it, and pretty clever for a long term hearts-and-minds strategy -- [this video]

Microsoft IE ad seen as clever long-term image building.

View on Hacker News

@mynameisvlad Dec 2012 Recommends

on HN thread Microsoft's DroidRage Twitter campaign goes painfully wrong

Their newest ads are pretty awesome. Surface's dancing ad [link] , the IE9 dubstep [link] , the IE10 troll [this video] , and the various Windows 8 international musical ads (the wave after the countdown ad) [link] [link] and [link] are definitely a step way up from previous ad campaigns that Microsoft launched. All in all, the Windows 8 ads are IMO fresh, and definitely leaning more towards the younger adult hip side. And they're pulling it off pretty nicely.

Humorous IE10 ad as part of Microsoft's improved campaigns.

View on Hacker News

@nwilliams Jul 2013 Recommends

on HN thread Internet Explorer 11: “Don’t call me IE”

That comment reminded me of the Microsoft ad video targeted at web devs. [this video] Interesting and funny video, regardless of if you think anything changed.

Funny Microsoft ad aimed at web developers.

View on Hacker News

Citations, criticism and jokes

@runjake Nov 2012 Cites it

on HN thread Ask HN: What would it take for IE not to be hated?

Direct link to video for others who don't read TechCrunch: [this video] I don't hate IE, but for me to consider start using it, it would need to run on all major platforms and be open ala Chrome and Firefox. Otherwise, I don't see the point.

View on Hacker News

@rospaya Dec 2012 Cites it

on HN thread Microsoft's DroidRage Twitter campaign goes painfully wrong

Some WP ads were great. "Really?" was simple and to the point: [link] Internet Explorer karaoke wasn't bad: [this video]

IE karaoke ad as an example of decent Microsoft ads.

View on Hacker News

@devcpp Jan 2013 Cites it

on HN thread Microsoft hires designer behind "The Next Microsoft", Andrew Kim

A few days ago, a Microsoft employee who has worked on Windows 7 and 8 said on a Reddit AMA: "There is no doubt that we have catching up to do. We even do funny ads acknowledging how bad we were: [this video] " They still know they're not perfect but they seem to think they're good enough already. I hope one day they learn to do things right.

Microsoft ad acknowledging how bad IE used to be.

View on Hacker News