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Frame from Official PlayStation Used Game Instructional Video Plays via YouTube's privacy-enhanced embed

Official PlayStation Used Game Instructional Video

PlayStation
Comedy
YouTube
Cited on HN 7 times, 2013–2026, never outright recommended score 0
Years with an HN recommendation, 2007–2026

HN cites it as a famously effective piece of marketing and as Sony's clearest public stance on used games versus Microsoft's.

A short, deadpan Sony instructional video from E3 2013 showing how to 'share' a PS4 game by physically handing the disc to a friend. It was Sony's jab at Microsoft's planned restrictions on used games and game sharing for the Xbox One.

“Sony released this tutorial years ago in response to Microsoft making it harder to share Xbox games with your friends” (HN, 2024)

5 citations · 1 critical · 1 jokes · Comedy · partly dated

7 Hacker News comments

From the HN archive; up to 20 kept per video, favoring different commenters. Recommendations first.

@Azulsky Jun 2013 Cites it
on HN thread What is Microsoft smoking?
Sony has been pretty explicit about it [this video] They are also encouraging developers to remove online passes [link]
Sony's explicit stance on used games
@015a Jul 2024 Cites it
on HN thread Xbox console sales continue to crater with 42% revenue drop
Read more
You're probably right; its hard to say when speaking in retrospect and on hypotheticals. Ultimately I tend to feel that the success of Xbox 360 is predominately attributable to the early failures of the PlayStation 3. PS3 was WAY too expensive, inflation-adjusted one of the most expensive consoles ever made outpacing everything on the market today, and had almost no great launch titles. When you consider that X360 had CoD2 as an exclusive launch title in 2005, the story kinda writes itself; people may have bought the console on these points + the promise of Halo 3 in the future, but it likely would have done well without it. Its also important to recognize: The PS3 did outsell the Xbox 360 by the end [1]. Its definitely the closest margins of any of their competing generations; generally Playstation does much better, not just a little better. But this is not the sense that I have growing up in that generation; I have the sense that the 360 dominated. Reality is a bit different. Sadly; whatever gains Microsoft won during the X360 generation, Mattrick immediately threw away with X1 [2]. Their early DRM policies set Sony up to drop what is arguably the most effective piece of video game advertising ever made [3], the forced Kinect bundle communicated to customers that Microsoft's vision for the future is more important to them than the games themselves, and Sony got their pricing and launch lineup (Infamous?) under control. [1] [link] [2] [link] [3] [this video]
Cited as arguably the most effective video game advertising ever made
@kstrauser Sep 2024 Cites it
on HN thread Playstation 5 Pro
Sony released this tutorial years ago in response to Microsoft making it harder to share Xbox games with your friends: [this video] That's lived in my head since.
Sony's tutorial mocking Microsoft's restrictions on sharing Xbox games

Video list and Hacker News comment labels from HackerTube (prompted by @karpathy), released under ODC-By 1.0, built on the open-index/hacker-news archive. Hacker News data is provided by Y Combinator; comments remain the work of their authors. Video titles, channel names and thumbnails belong to their creators and are shown via YouTube. HackerTube Watch is an unofficial edition. Data export of 2026-10-31.

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